It takes a lot of effort and time to start a YouTube channel, and unless you're one of the few exceptions, you're not likely to succeed overnight.
There are many places to share your content on the internet. However, having so many options can become overwhelming. Therefore, narrowing down your choices will yield the best results.
Here are eight ways to Promote Youtube Channel online.
1. Comment on Other YouTubers’ Videos
Whether you work in a traditional industry or an online one, networking is one of the most important skills you can learn.
It's unlikely that people will recognize you immediately if you're new to YouTube. However, leaving comments on videos of like-minded people can make you more visible to their audiences.
The viewer of the main creator's video might click on your channel and check out your content. However, you need to leave meaningful comments. Discuss your opinions on the topic, and discuss what you liked and disliked about the video.
2. Repurpose Snippets of Your Videos for Social Media
Since the rise of TikTok in 2014, several major social media platforms have also adopted their own forms of short-form video content, which means that many channels are pushing content which fits into this category, which has given creators like you a huge opportunity to build your audience.
It's worth noting, however, that if you've already created a YouTube video, you've got tons of content that can be adapted for social media platforms as well. While TikTok is the most popular option, Instagram Reels should also be taken into consideration. You can also create short-form videos on LinkedIn, Facebook, and Twitter.
For creating vertical videos, you can use tools like Premiere Pro or Premiere Rush to quickly crop your content so that it is vertical. Make sure you check the rules for using content that appears on other platforms, as some channels do not allow reposting of content from other platforms.
3. Use the YouTube Community Feature
There is no doubt that you know everything there is to know about longer-form videos and YouTube Shorts, but have you considered the platform's Community feature yet?
There is no question that Community is one of YouTube's most underrated tools. With its features, you will be able to make several different kinds of posts, for example, statuses that look similar to those on Facebook and LinkedIn. Moreover, you will be able to add GIFs and still photos-along with creating polls.
In order to use the YouTube Community tab, you will need to have at least 500 subscribers. Once you've achieved this, you'll receive access to the feature within a week after you've reached 500 subscribers.
4. Make Guest Appearances on Podcasts
As the 21st century progresses, podcasting has become increasingly popular, and content like this has made it possible for users to learn on the go and stay on top of things. In order to reach even more people, podcast guest appearances are an excellent way to reach even more people, regardless of whether you are a small YouTuber or you have already built a strong subscriber base.
The more established YouTube channel will probably have numerous requests each week for the opportunity to be featured on their channel. However, if you're a newer YouTube channel, you might have to pitch yourself to podcasts before getting the opportunity to be featured.
If you are interested in appearing on a podcast, you should prepare and choose one that makes sense from a niche perspective. Ideally, you will want to choose one that has a significant listenership and an established following.
5. Share Your Videos on Twitter
I believe that Twitter is an excellent platform for photographers, but it is also a great platform for any online creator. Twitter has made the process of sharing video content more straightforward; all you have to do is upload the video to a tweet and share your feelings about it.
Moreover, you can also share links to your YouTube videos on your Twitter profile. YouTube's search function is a powerful feature, and you can use important keywords and hashtags in order to reach a broader audience.
As you are sharing your videos on Twitter, don't forget to tag accounts that are related to your content. For example, you can tag Sony if you have reviewed one of their cameras. This could get you a retweet and further attention from the community.
6. Consider Using Google Ads
If you are planning to make a living as an online creator, organic growth is crucial for your long-term success. However, you shouldn’t discount the power of paid advertising. Google Ads has an incredible array of advertising tools which you can use to promote your videos.
Using Google Ads for YouTube video promotion is a great way to reach an audience that has a large interest in the type of video you want to promote. You can learn more about how to use Google Ads for YouTube video promotion in our in-depth guide.
7. Grow Your Website’s Reach
If you are serious about building an online business, you'll probably want to have a website for your YouTube channel. By doing so, you will be able to upload different types of media, such as blog posts and infographics. Furthermore, it will provide you with an easy means to communicate with people regarding potential opportunities.
Increasing your website's reach can have a positive knock-on effect on your YouTube channel. Gaining exposure in search engines will inevitably result in a greater number of people visiting your website, which in turn will lead to a positive effect on the number of people clicking through to your channel.
When it comes to expanding your website's reach, you have a number of options at your disposal. Some of them include optimizing your pages for search engine rankings and publishing content that is engaging and informative.
8. Check Out Forums on Reddit
You may see that many YouTubers and online creators stick to the main social media channels these days. However, if you're willing to think outside the box, there are several platforms with big potential audiences you can tap into. One of those is Reddit, which receives more than a billion monthly visitors.
If you go to Reddit, you will find a forum for almost any topic you can think of. Think about where your potential customers are likely to hang out, and post a link to your content there. At the very least, you will receive constructive feedback that will help you improve your content.
In some subreddits, sharing external links or other promotional content may be prohibited, so make sure to check before posting.
Use These Tactics to Promote Your YouTube Channel
Creating a successful YouTube channel takes a lot of time and effort, but there are many places where you can promote your videos online. The rise in short-form video content has led to plenty of opportunities to build a following on social media, and some of the lesser-considered platforms also offer huge potential as well.
If you're going to promote your YouTube channel, you should do some research beforehand in order to determine where your audience is. Then, you will have a much better chance of finding your ideal audience.
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