B2bLead Generation India
Lead Provider and Business Analysis - Satish Dodia
+91 9737459777 www.mementotech.in
Identifying qualified leads and converting them into loyal customers who advocate for your brand
B2B lead generation is one of the early steps in a typical marketing funnel or sales process. It involves collecting potential customer's information—such as name, email, company name and job title—that will be useful to subsequently make a sale.
You can’t build a business without loyal customers. Lead generation is the proven way to grow your customer base and your business, year after year. This course teaches business owners and marketers the essentials of lead generation: identifying qualified leads and converting them into loyal customers who advocate for your brand.
Key Performance indicators
- Pay Per Impression (PPI)
- Cost per leads
- Number of qualify leads
- Website traffic to lead ratio
- Social media engagement
Target Audience
Age,demographics,psychographics,location,etc..
Interest,hobbies,etc..
Lead generation is the art, science and strategic patience of turning a “suspect,” a member of your target market you suspect needs what you offer, into a prospect – one you know needs and wants what you have to offer. It’s what makes the phone ring, sets the appointment and brings the prospect in the door.
B2B lead generation can be defined as the process(1) of getting a business professional within your target market(2) to show interest(3) by taking an action(4).
Compelling offer
Generate offer
Be honest and transparent
Right offer right time
Place right
Include company info's
Landing Page
- Content
- Offer
- Brand experience
- Clearly display key information in order of priority
- Create a sense of urgency
- Form
- Request information what we need
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